Unit 5 Working to a Brief
Tuesday, 28 May 2013
Tuesday, 8 May 2012
Tuesday, 1 May 2012
Tuesday, 24 April 2012
Tuesday, 17 April 2012
Production Diary
7th February
Today we created the questionnaire to narrow the exact specifications of the brief, this will help us understand what is needed within the production. We have created an idea for the production of the video and have sent it off to the client. Now we are waiting for a response from the client that wil give us the go ahead to start filming. Whils waiting for our repsonse we were able to make a list of production material we will need. We were also able to begin the location list, however some locations may need to be cut. This will be determined in the response of the brief, we believe we will recieve the response within the next week.
20th February
Today we came up with a shot list with different locations to get images and videos of. We have planned to look around the selected area and find the best times and locations to shoot our footage.
21st February
Today the script for the film has been written. The Location Recce has also been done.
10th Februrary
Today we went to capture some footage of the River Thames and all the sceneary around it. However, the camera we used had some technical issues that we were unaware of until we got to the river. Fortunately, the camera was still able to capture still images and we managed get some great images of the river. The weather gave us perfect conditions to film in, so all the images we collected will look great in our film.
16th March
Unfortunately, a lot of our unfinished work had been lost to a system failure. It was not backed up so we today had to re-shoot some of our footage. On the up side, it was a sunny day and made all the images we took look much more professional. Infact, the images we took came out slightly better than our originals. We also got a few more that we didn't manage to get the first time. After taking a various different shots of the locations, we then had to narrow down the ones we wanted to use in our video. This took approximately 20 minutes due to amount of pictures we took. Then it was a matter of putting them into Adobe Premiere Pro and organising the order of the images. It's not finished yet, but the video is starting to come together.
Today we created the questionnaire to narrow the exact specifications of the brief, this will help us understand what is needed within the production. We have created an idea for the production of the video and have sent it off to the client. Now we are waiting for a response from the client that wil give us the go ahead to start filming. Whils waiting for our repsonse we were able to make a list of production material we will need. We were also able to begin the location list, however some locations may need to be cut. This will be determined in the response of the brief, we believe we will recieve the response within the next week.
20th February
Today we came up with a shot list with different locations to get images and videos of. We have planned to look around the selected area and find the best times and locations to shoot our footage.
21st February
Today the script for the film has been written. The Location Recce has also been done.
10th Februrary
Today we went to capture some footage of the River Thames and all the sceneary around it. However, the camera we used had some technical issues that we were unaware of until we got to the river. Fortunately, the camera was still able to capture still images and we managed get some great images of the river. The weather gave us perfect conditions to film in, so all the images we collected will look great in our film.
16th March
Unfortunately, a lot of our unfinished work had been lost to a system failure. It was not backed up so we today had to re-shoot some of our footage. On the up side, it was a sunny day and made all the images we took look much more professional. Infact, the images we took came out slightly better than our originals. We also got a few more that we didn't manage to get the first time. After taking a various different shots of the locations, we then had to narrow down the ones we wanted to use in our video. This took approximately 20 minutes due to amount of pictures we took. Then it was a matter of putting them into Adobe Premiere Pro and organising the order of the images. It's not finished yet, but the video is starting to come together.
Verbal Asessment
With reference to examples explain the differences between a contractual brief and a competition brief. A contractual brief is outlined in an employment contract, for exampe, written work for a publication. A competition brief is where a client will send out the brie to many people, then when the client recieves them all back he will pick the best one to use.
With reference to a current brief, give an explanation of your roll in a group project you have been working on. What are your duties? What professional qualities do you need to fulfil the brief?
The brief I recieved for my Factual Programming unit had us create a nine minute documentary. The duties I carried out within the group involved researching into other documentaries, crew and material list, creating story borads, the documentary outline and directing it. Our documentary was based on sleep deprivation, this meant I needed to research into effects and outcomes of sleep deprivation. We gathered specialist advice on what dangers could occur and her opinion on the topic.
With reference to a specific example, explain your interaction with the client and what changes, or further understanding occurred.
For our documentary brief, there had to negotiations with the client with the deadline submission date. This was due to technical problems. By regualar contact with the client I was able to understand the brief in more depth and produce something for neccessary that was required.
With reference specific examples, explain what new skills you developed during the undertaking of a brief.
I was able to interrpret briefs in more depth and recognise what was rquired just by what type of brief I was given. My understanding of specific requirements has improved, aswel as working with other parties. I learnt how to comprimise and come up with ideas in a more efficiant way.
With reference to an example, explain the opportunities and constraints you encountered with a brief and how you responded to them.
The constraints for the documentary brief that I found was the hardest was editing the documentary to the right time specifications. With so much footage it was hard but a good learning curve on what clips of footage to keep. Overall, I believe it was successful during the final production and presentation. There were only a few things that could have been made better.
With reference to a current brief, give an explanation of your roll in a group project you have been working on. What are your duties? What professional qualities do you need to fulfil the brief?
The brief I recieved for my Factual Programming unit had us create a nine minute documentary. The duties I carried out within the group involved researching into other documentaries, crew and material list, creating story borads, the documentary outline and directing it. Our documentary was based on sleep deprivation, this meant I needed to research into effects and outcomes of sleep deprivation. We gathered specialist advice on what dangers could occur and her opinion on the topic.
With reference to a specific example, explain your interaction with the client and what changes, or further understanding occurred.
For our documentary brief, there had to negotiations with the client with the deadline submission date. This was due to technical problems. By regualar contact with the client I was able to understand the brief in more depth and produce something for neccessary that was required.
With reference specific examples, explain what new skills you developed during the undertaking of a brief.
I was able to interrpret briefs in more depth and recognise what was rquired just by what type of brief I was given. My understanding of specific requirements has improved, aswel as working with other parties. I learnt how to comprimise and come up with ideas in a more efficiant way.
With reference to an example, explain the opportunities and constraints you encountered with a brief and how you responded to them.
The constraints for the documentary brief that I found was the hardest was editing the documentary to the right time specifications. With so much footage it was hard but a good learning curve on what clips of footage to keep. Overall, I believe it was successful during the final production and presentation. There were only a few things that could have been made better.
Monday, 30 January 2012
A Guide to Working in the Creative Media Sector #3
How to respond to a Negotiated and Informal Brief
When given a negotiated brief, you initially need to know and understand that you are not the only party involved in the production, in fact there can be sometimes up to three parties. Usually, a client won't involve more than three parties. Having to many people involved will leave plenty of room for disagreement and lack of production. A negotiated brief allows you to suggest and put forward your own ideas on how the brief you should be written and tackled. However, the other parties involved will have to agree, if there is any disagreement you will have to start over until everyone is happy. Negotiating with your client is expected, this gives you the opportunity to put forward any concerns or any of your own ideas. This could include re-scheduling the deadline, the budget or organising materials. An informal brief is very similar to this but in this brief, you are the only one involved. There are no other parties and you are the only one in contact with the client. This allows you to be creative with your ideas and design the brief to suit you in the most productive and beneficial way.
Once a negotiated brief has been confirmed, it is essential that all parties have agreed with it. Your client wouldn't be pleased with some parties unhappy with the ideas for production. To avoid this, you may like to keep referring to your client with different ideas and letting them choose their favourite before you begin any production. However, if before you have negotiated ideas with the different groups, there is no harm in suggesting minor changes along the route of production. Whereas in an informal brief, you can use your ideas without having to put it past any other parties. This allows you great room for creativity, but with this responsibility, your client will have expectations and you will have to meet them. If not your reputation will fall and other clients may look past you and not offer you briefs.
As important as it is, liaising with your client is very relaxed. In a matter of negotiating, just as much as a few simple e-mails either way could be sufficient. Both these briefs don't require much liaising with clients but if any drastic changes are made, the client should be informed. This will give the client no reason to suggest you changing the brief without their consent. The negotiated brief will require slightly more contact with the client purely because there will naturally be minor or major disagreement on an element of the brief.
It is important for both briefs that you carefully plan out your production. It is also important that you know exactly what you will need to create the product, if it be the hiring of equipment, actors/actresses or a special effects team. Along side the planning, you will need to produce documents that show how you decided upon your ideas. For example, a brief for making a TV advert will require you to produce a crew/material list, location recce, risk assessment, shot list, storyboards etc.
As the production you will need to create similar documents so that any faults during production can be repaired. This also gives the client reassurance that you or a team including you can capably repair the problem. In doing so you can build a good relationship with the client and if they are pleased with your work, may hire you for more briefs.
When given a negotiated brief, you initially need to know and understand that you are not the only party involved in the production, in fact there can be sometimes up to three parties. Usually, a client won't involve more than three parties. Having to many people involved will leave plenty of room for disagreement and lack of production. A negotiated brief allows you to suggest and put forward your own ideas on how the brief you should be written and tackled. However, the other parties involved will have to agree, if there is any disagreement you will have to start over until everyone is happy. Negotiating with your client is expected, this gives you the opportunity to put forward any concerns or any of your own ideas. This could include re-scheduling the deadline, the budget or organising materials. An informal brief is very similar to this but in this brief, you are the only one involved. There are no other parties and you are the only one in contact with the client. This allows you to be creative with your ideas and design the brief to suit you in the most productive and beneficial way.
Once a negotiated brief has been confirmed, it is essential that all parties have agreed with it. Your client wouldn't be pleased with some parties unhappy with the ideas for production. To avoid this, you may like to keep referring to your client with different ideas and letting them choose their favourite before you begin any production. However, if before you have negotiated ideas with the different groups, there is no harm in suggesting minor changes along the route of production. Whereas in an informal brief, you can use your ideas without having to put it past any other parties. This allows you great room for creativity, but with this responsibility, your client will have expectations and you will have to meet them. If not your reputation will fall and other clients may look past you and not offer you briefs.
As important as it is, liaising with your client is very relaxed. In a matter of negotiating, just as much as a few simple e-mails either way could be sufficient. Both these briefs don't require much liaising with clients but if any drastic changes are made, the client should be informed. This will give the client no reason to suggest you changing the brief without their consent. The negotiated brief will require slightly more contact with the client purely because there will naturally be minor or major disagreement on an element of the brief.
It is important for both briefs that you carefully plan out your production. It is also important that you know exactly what you will need to create the product, if it be the hiring of equipment, actors/actresses or a special effects team. Along side the planning, you will need to produce documents that show how you decided upon your ideas. For example, a brief for making a TV advert will require you to produce a crew/material list, location recce, risk assessment, shot list, storyboards etc.
As the production you will need to create similar documents so that any faults during production can be repaired. This also gives the client reassurance that you or a team including you can capably repair the problem. In doing so you can build a good relationship with the client and if they are pleased with your work, may hire you for more briefs.
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